Create a strong community with a focus on dialogue and knowledge
Do you work in the transportation industry? Then you know it can be difficult – if not impossible – to bring all employees together during a working day. After all, the vast majority of employees are drivers who find themselves behind the wheel on the roads. As a result, being a driver can be a lonely job, and the need to create a social environment becomes even greater.
The transport and traffic sectors are characterised by travelling workplaces, timetables and schedules, tight budgets and dispersed workforces. Daily updates from management need to be delivered to ensure that information reaches all drivers directly and on time.
How can you accommodate all this? With Academy, the social knowledge sharing platform. Using Academy, our customers communicate in a targeted way to their drivers and operators, streamlining workflow and saving resources. They bring all employees together in one place and make sure to both create a digital community, engage in social activities and raise motivation.
Education and knowledge are built-in; in fact, one of the cornerstones of the Academy platform is e-learning and employee training. Employees can be certified in everything from first aid to driving and regulations, as well as review tickets and guarantees or read up on how zones work.
Read more about how we create social communities
Our customers in your industry:
With Academy you get to talk with employees on the road
Drivers are not employed by the transport company itself. They are employed by operators, which can make the relationship with the employer even more complex.
- In-system and email notifications
- Targeted news alerts
- Targeted news posts and knowledge sharing between HQ and drivers
Academy is the place where all drivers can get together in one virtual workplace. This creates the opportunity for many-sided dialogues and lessens any hierarchical feelings between drivers, operators and head office.
The transportation industry needs to be able to inform drivers directly when, for example, there are problems with the travel card, the ticketing app or a traffic accident has occurred. This is done easily and quickly on Academy with notifications, SMS and in forums. Academy also ensures direct sharing of knowledge, news and information between the transport company and drivers, and this dialogue is essential.
Together, apart – with Academy
Happy employees make happy customers. Happy employees are also more motivated and stay in the workplace longer. With Academy, you can create a social environment for employees who don’t see their colleagues on a daily basis.
- Open and closed forums
- Comments and likes
- Group messages
As a driver, you might be lucky enough to see a colleague in the operator’s lunch room or at the drop-off station in the morning. The rest of the working day is behind the wheel. Although drivers greet many passengers, we all know that a collegial environment is extremely important to feel comfortable and motivated at work. So the social community often suffers in this industry, but a social communication platform can help.
The Academy platform brings together all employees – from head honchos to bus drivers. This allows employees to be together, apart, when they are on the move. They know who all their colleagues are and they can interact with and help each other, take part in competitions and share tips and tricks. These are essential elements of a working day that strengthens the culture of the workplace.
How to make sure your staff knows about travel guarantees, timetable changes and journey times
Whether you’re new behind the wheel or an experienced driver, there’s knowledge that needs to be learned and repeated – especially with a job in the transportation industry. It is crucial that you know the rules about driving and rest times, have a handle on first aid or are up to date with the latest timetable.
- Certifications for e.g. statutory tests
- Product training
- Knowledge sharing between the transport company and the driver
- Staff handbooks
- Reference work
On Academy, new employees get the best start at work with a well-designed onboarding programme covering everything from the staff handbook to customer management. Drivers are continually certified on the platform by completing training sessions – on everything from mandatory tests, promotional activities and ticketing. This ensures well-trained drivers in all aspects of the job.
Competent drivers call for knowledge sharing. This also happens on Academy, where the transportation company can communicate directly through informative posts, articles and news bulletins.
We also know that it is impossible to avoid customer complaints in the transport industry. But with a little help from Academy, you get drivers who are engaged, well-trained and informed, and it’s actually possible to reduce customer dissatisfaction.
A month on Academy in your industry:
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time spent per employee
logins per employee
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“Three months after we introduced the Academy system to our drivers, driver-related customer complaints had dropped by 50%.”
How to get started
Want to boost training, elevate your internal communications and let your employees share their expertise? Then Academy is for you. Here’s our recipe for success:
- Appoint a dedicated project manager
It’s no secret: New systems require resources to start up. So find a passionate member of your organisation to lead – someone who has both the overview and the expertise to get things done.
- Think ‘why’ and we’ll handle the ‘how’
We’re systems experts and know all of Academy’s tricks. But you know your organisation’s needs and challenges. You’ll get the best results when Academy is a digital reflection of your organisation.
- Be patient – and brave
Change takes time. Be prepared that it may take some time for all employees to get fully on board with your new platform. Don’t be afraid to help them on their way, for example by shutting down old, fragmented communication channels.